Women comprise the majority of the nonprofit workforce, representing about 75% in the United States. Yet, our voices still need to be proportionately heard in the public discourse as we are often brushed aside as thought leaders.

The Wakeman Agency Thought Leadership Program was created to address the increasing need for thought leadership to delve deeper into untapped areas and progress society forward. Thought leadership creates a higher level of executive visibility, which helps to build trust, credibility and strengthen the overall reputation of an organization 

Thought leadership allows individuals to drive conversations, build credibility, strengthen supporters and inspire activism. It’s crucial to acknowledge that the road to thought leadership is different for women. We solve problems differently. And given the tumultuous times we live in, that’s exactly what we need: an abundance of daring new ideas and diversity of thought. There are unspoken roadblocks that far too often hinder a woman from speaking her truth and reaching her potential as a change agent. Conversely, we know that when women confidently contribute their perspectives and insights, magic happens and communities are transformed. This thought leadership program is designed specifically to help women who are dedicated to stimulating change and would like to become thought leaders. We do this by leveraging their ideas, knowledge and experiences to solve pressing societal issues.

WE’RE DEDICATED TO DEVELOPING MORE WOMEN THOUGHT LEADERS

For over two decades, Vanessa Wakeman, CEO of The Wakeman Agency, has served as a trusted advisor to nonprofit organizations around the country. Her expertise in the politics of social change and her mastery at advancing the efforts of nonprofits has made her a trusted advisor to many organizations around the country.

Through her work, she has developed a framework to support building thought leadership. 

Areas of focus include:

  • Identification/Executive Branding Vision

  • Executive Profile Development

  • Communications Planning

  • Narrative Development

  • Media Relations

  • Media Coaching

  • Positioning

  • Messaging

Highlights of what you will receive through 1-1 support:

  • Identification of the specific area of focus, as the foundation of your platform.

  • Understanding of the roadblocks that women face on the thought leadership journey.

  • Development of a deeper appreciation for your own insights. 

  • Creation of a strategy to champion your own agenda. 

  • Formulation of messaging, to share your thinking.

We will help you strategize ways of inspiring beyond status quo thinking, to embrace the advantages of blazing new trails. You will learn how to burnish your reputation as an exceptional voice and find innovative solutions to perplexing social problems, making your organization more prominent and putting you in a position to attract greater funding for your cause.

We have always believed that we can do good in the world by helping you do good in yours—empowering you to navigate effectively through the complexities of competing agendas. Thought leadership can help you to pursue your mission, even as the political climate changes.

WE ARE CREATING A THOUGHT LEADERSHIP REVOLUTION, WILL YOU JOIN US?

You need to find the best way to share your vision and a strategy for putting your institution and your cause in the spotlight, to create the desired outcomes.

If you’re passionate about your nonprofit, and ready to build your thought leadership platform, we can’t wait to hear from you.

We are excited to offer thought leadership training for groups and individuals. 

For additional details about The Wakeman Agency Thought Leadership Program, or to share questions, please contact Jenn Lynn at jlynn@thewakemanagency.com or 212-500-5953, x113.